Launch Of National Geographic Mission Blue Campaign

MUMBAI, INDIA - APRIL 22: Swati Mohan - Business Head India, Fox etworks Group during the launch of social campaign titled National Geographic Mission Blue to save water on Earth Day on April 22, 2017 in Mumbai, India. National Geographic MISSION BLUE was announced in Mumbai to mark the occasion of Earth Day. National Geographic MISSION BLUE was announced in Mumbai to mark the occasion of Earth Day. Social campaign includes special documentaries and short films by award winning directors Imtiaz Ali, Hansal Mehta, Aniruddha Roy Chowdhury and Madhur Bhandarkar who creatively bring out the water issues through everyday stories of India. NGO Water Aid Foundation has also partnered with National Geographic Mission Blue, wherein they will together help provide clean drinking water to schools. (Photo by Pramod Thakur/Hindustan Times )